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How to Build a Social Media Community: Content and Collaboration
- July 20, 2018
- Posted by: Editor
- Category: Social Media
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With the social landscape changing so often, we have to constantly be students of it, striving to find individuals whose content stands out from the crowd — to learn from and emulate.
5 Tricks to Step-Up Your Self Promotion Skills
- July 18, 2018
- Posted by: Editor
- Category: Branding, Reputation Management
No-one wants to be super annoying, and that’s what a lot of people’s greatest fear is when they think of self-promotion. Self-promotion comes much more naturally to some people than others – the task is obviously more difficult for introverts or people that generally like to keep out of the limelight. Self-promotion also means having
A 5-Step Online Reputation Management Guide (That ANYONE Can Follow)
- July 16, 2018
- Posted by: Babatunde Oladele
- Category: Reputation Management
Have you ever Googled yourself (or your company) and seen a negative comment or review? Then you should consider proactive online reputation management. But it’s not just negative reviews you need to be aware of. For example, Google “hellofresh pricing” and you’ll see this. I’d be willing to bet that those who type this into Google
3 Crucial Elements of a Successful Rebranding Campaign
- July 12, 2018
- Posted by: Babatunde Oladele
- Category: Branding, Reputation Management
A rebranding campaign is never easy or convenient. There are dozens of horror stories and case studies that highlight the mistakes brands have made over the years.
The Entrepreneur’s Guide To Online Reputation Management
- July 10, 2018
- Posted by: Babatunde Oladele
- Category: Branding, Reputation Management, Social Media
If you’re building a business, you’re already juggling more circus scarves than one clown should rightfully have in the air at one time. But if there’s one thing you can’t forget as a business owner, it’s your online footprint. The reality is that we live in a search-happy world. Before anyone decides to do business with
5 Bad Practices in Social Media Management
- July 6, 2018
- Posted by: Babatunde Oladele
- Category: Branding, Content Marketing, Social Media
Social media has come to stay, that is why you see individuals across income levels, large, medium and small-scale organisations, as well as public figures and institutions scurrying to have a notable presence on popular social media networks such as Facebook, Instagram, Twitter, YouTube, LinkedIn, Medium, to mention a few. The fact that you took
How to Make Your Social Media Stand Out (When Everyone Else Is Doing It, Too)
- July 2, 2018
- Posted by: Babatunde Oladele
- Category: Content Marketing, Social Media
As a social media addict, I feel like each time I turn around, there’s some sort of new Facebook or Instagram update that will change how my followers engage with both my personal and business accounts. Sometimes, it can be a bit of a hassle to keep up with it all. Standing out in a crowd feels nearly impossible.
Why You Should Craft a Compelling Content Strategy for Your Small Business
- June 29, 2018
- Posted by: Babatunde Oladele
- Category: Branding, Content Marketing, Publicity & Awareness, Social Media
You have the branding. You have the campaign strategy. You have a great product. So why is your small business not attracting and retaining its audience? The buyer’s journey can be a long one, with plenty of opportunity for detour on the road from awareness to purchase decision. Our world is fast-paced and attention spans
Looking for Ways to Improve Your Customer Engagement on Social Media? Here are 8.
- June 27, 2018
- Posted by: Babatunde Oladele
- Category: Content Marketing, Digital Marketing, Social Media
If you have experience in social media marketing, you know that engaging users is no easy task. The biggest mistake people make when promoting their brand, company or even themselves on social media is thinking that simply posting is enough. However, that’s far from the case. Managing a Facebook, Instagram or Twitter account means having
10 Easy Marketing Tips for Increased Brand Visibility
- June 25, 2018
- Posted by: Babatunde Oladele
- Category: Branding, Content Marketing, Digital Marketing, Event Marketing, Reputation Management
Marketing your business can seem like a daunting task, and sometimes we just need a little guidance to set things in motion. Here are some tips that you can easily implement into your monthly routine to ensure that your brand is communicating properly with your target audience. Follow these steps and you will be on