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How to Craft Your Social Media Marketing Plan
- January 30, 2019
- Posted by: TRWCBlogger
- Category: Social Media
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By Robert W. Bly Author, Copywriter, and Marketing Consultant The first step to any social media marketing strategy is to establish objectives and goals that you hope to achieve. Having these objectives allows you to quickly react when social media campaigns aren’t meeting your expectations. Without these goals, you have no means of gauging your
World Economic Forum
- January 28, 2019
- Posted by: TRWCBlogger
- Category: Case Studies
We wish to inform you that in recognition of our professionalism, diligence and commitment to excellence at all times, TRW CONSULT – your preferred contents and digital solutions providers – have been engaged to undertake an online/social media campaign for the World Economic Forum on Africa, slated to hold in Abuja between May 7 and
Why Reputation Management Should Be Top Priority for You
- January 28, 2019
- Posted by: TRWCBlogger
- Category: Reputation Management
The good Book says, ‘a good name is better than silver and gold.’ That is why it is paramount to maintain a good reputation everywhere. Reputation is a delicate item which can be destroyed through as little as a tiny infraction. This is even more so in this global village where one cannot afford to
Reputation Management a Process, not a Reaction
- January 24, 2019
- Posted by: TRWCBlogger
- Category: Reputation Management
by Richard Sexton “Reputation management” is an industry. It has been since the first negative review was posted online. Doing business on the Internet, after all, is based on brand awareness and engagement. Negative reviews, disgruntled stakeholders, and trash talking can all do severe damage to a business. In this article, I’ll focus on what
Budget 2014 Jam
- January 24, 2019
- Posted by: TRWCBlogger
- Category: Case Studies
While still regrouping from the recent online campaign we powered for YouWIN! 3, an initiative of the Federal government of Nigeria, which resulted in such phenomenal success polling a total of 9,542 views (for YouTube uploads), 42,156 clicks and a whopping 10,725,146 impressions across all frontiers (Facebook, Google, YouTube and 2,929 high-traffic sites), we were
9 Huge Mistakes You Don’t Know You Are Making on Social Media
- January 23, 2019
- Posted by: TRWCBlogger
- Category: Social Media
By Kim Garst, Founder and CEO of Boom! Social Most business owners now use social media as a marketing, lead-generation and customer-service tool. In fact, in a recent industry survey, 92 percent of marketers contacted called social media important to their business. Yet, despite the widespread use of social media, many business owners are inadvertently
FanMilk Awareness Campagin
- January 23, 2019
- Posted by: TRWCBlogger
- Category: Case Studies
2013: FanMilk Awareness Campaign FanMilk Nigeria saw the need to increase their market share through mind share gain, using internet resources and web platforms. So they sought us out and commissioned us to execute online adverts and social media campaign for them. We took over the management of FanMilk’s social media platforms – Facebook, Twitter
The YouWIN Story
- January 21, 2019
- Posted by: TRWCBlogger
- Category: Case Studies, Uncategorized
YouWIN is an initiative of the Federal Government of Nigeria, launched under the Goodluck Jonathan administration, to encourage homegrown entrepreneurship by providing capacity building and grants to budding Nigerian entrepreneurs as well as those with viable business ideas. Season 2 Having become renowned for our impressive deliverables in digital marketing and social media campaign, TRW
11 Reasons Your Website Doesn’t Sell
- January 17, 2019
- Posted by: TRWCBlogger
- Category: Publicity & Awareness
by Firas Kittaneh, CEO at One Mall Group A well-designed website organically grows a company’s business and reinforces branding. A study by Nielsen Norman Group found that users stay on a website for an average of 10 to 20 seconds. Visitors hang around longer only if they find something worthwhile during those initial glances. For
MANAGING YOUR DIGITAL IDENTITY
- January 16, 2019
- Posted by: TRWCBlogger
- Category: Digital Marketing
These days, when people need to know about you, they won’t go to the library or archives. Those days are long gone. They will only type your name in a search engine and press SEARCH. And whatever they found their will inform the impressions they form about you and your business. Your digital identity –