Political branding is a delicate affair for both newcomers and the oldies- simply because the issues that won you the seat may not be as relevant in the next election cycle. Therefore, politicians are forced to brand and rebrand themselves with the movement of issues in the political calendar.
Online reputation management (ORM) is a strategy and process of monitoring, identifying, and influencing your digital reputation and credibility online. An effective online reputation management strategy can also provide you with new opportunities and insight on increasing your brand awareness. If you are a business owner, I’m sure you know that having a good reputation…
Managing your reputation as a public figure in a time of crisis can save your whole career. We know the story of Maryam Booth. A disgruntled ex-boyfriend supposedly tries to extort the girl by threatening to release naked videos of her. Girl refuses and then he supposedly goes ahead. It is even worse when the…
What’s the use spending so much to develop a website whereas it is not attracting traffic home and abroad? It’s like singing in the dark or building your mansion in the middle of a wilderness.