Below are TRW Consult’s news, trends, events and developments for your reading pleasure.
TRW Consult Projects FIRS
The TRW Consult team was recently engaged for an online campaign aimed at mobilising existing and young business owners to register their businesses with the Federal Inland Revenue Service (FIRS). The campaign, which involved a strategic deployment of social media resources – Facebook, Twitter, Blogs and Google tools – in concert with Twitter Influencers, was a huge success with amazing statistics in its wake.
Finance Appoints TRW Consult
TRW Consult has been officially engaged as Social Media Consultants to the Federal Ministry of Finance & Economic Planning, a foremost government parastatal in Nigeria.
FIIRO Comes Calling
The Federal Institute of Industrial Research, Oshodi (FIIRO) became the latest government agency to come knocking at the door of TRW Consult with project deliverables ranging from editorial, graphics and print production for its various departments, particularly as it observed its annual Investment & Technology Week 2014.
National Conference 2014: Our Success Story
Upon glowing recommendation from someone who had witnessed our excellent delivery first-hand, TRW Consult was contracted to cover the online and social media assignments of the recently concluded National Conference 2014 which took place at the National Judicial Institute, Abuja. We deployed a mix of strategic social media promotion and online adverts targeted on 18,713 popular sites among Nigerians and lovers of Nigeria. At the end of the day, this campaign polled a combined statistics of a whopping 202,430 clicks and 26,266,477 impressions!
Budget Jam 2014: The Making of a Success Story
TRW Consult has recorded another success story with the recently concluded Budget Jam 2014 conference. The event, which was powered by IBM in conjunction with the Federal Ministry of Finance, was packaged to engage Nigerian Youths on Budget 2014. The interactive session held between March 4 and 6, 2014.
Whilst IBM deployed its technological resources in concert with the expertise of local technocrats, TRW Consult was engaged to offer its digital solutions expertise in creating a buzz online about the event so as to create awareness and drive signups for participation.
TRW Consult Manages YouWIN Campaign, Again!
Due to our proven track record, TRW Consult was, for the second time, contracted to execute the online publicity of YouWIN 3 and create awareness about the federal government’s initiative to millions of Nigerian youths and internet users. The project was accomplished through strategic placement of ads on 2,929 high traffic sites, advertisement of video clips on YouTube and creation of an official Facebook Page for YouWIN from scratch. At the end of the three-week campaign, we were able to reach 847,359 Facebook subscribers in Nigeria. Our YouTube videos also polled 9,542 views times, whilst the adverts we projected on high traffic sites generated 8,625 clicks and 7,303,414 Impressions respectively.
FANMILK Engages TRW Consult
FanMilk Nigeria Plc saw the need to increase their market share through mind share gain, using internet resources and web platforms. So they sought out TRW Consult and commissioned us to execute online adverts and social media campaign for them. We took over the management of FanMilk’s social media platforms – Facebook, Twitter and YouTube – and kick-started our deliverables from there. In the spate of six weeks, we were able to shoot up FanMilk’s Twitter following. We also generated 3,427 views for their YouTube channel. And to cap it up, we practically overdid ourselves by skyrocketing their Facebook fan base from 301 to 6,528 followers! These were all achieved in the space of six weeks! We also undertook strategic online marketing for FanMilk Nigeria Plc, advertising their brand and various products on 6,793 popular websites and blogs among Nigerian youths. By the time we were done, the adverts had generated a phenomenal 2,561,795 impressions in just six weeks!
TRW Consult Creates Blackberry App
Our technical team has successfully midwifed the registration of Daily Dew Devotional as a Blackberry application on Blackberry world. That means the devotional can now be accessed anytime, anywhere by the over 100 million users of Blackberry devices in the world.
Please check it out here: http://appworld.blackberry.com/webstore/content/29262893
The Chair Centre Engages TRW Consult
In January 2013, TRW CONSULT was beckoned by The Chair Centre Group in its bid to achieve brand visibility and loyalty. TRW CONSULT set to work and propagated The Chair Centre Group’s message on selected high-traffic sites in Nigeria. The campaign was a huge success.
TRW Consult Manages YouWIN Online Campaign
Having made a name for itself in online marketing and social media campaigns, TRW CONSULT was engaged in August 2012 to execute the online advertisement and social media propagation of YouWIN 2. YouWIN is an initiative of the Federal Government of Nigeria to encourage and fund entrepreneurial initiatives among Nigerian youths. In four weeks, TRW CONSULT made viral the YouWIN gospel across Facebook, Google and other 1,273 Niger-centric websites using videos, keyword search, text displays, and image displays which were beamed to internet users on computers, tablets, and other mobile devices. The campaign was a phenomenon.
TRW Consult Awarded Scholarship
In October 2011, TRW CONSULT was awarded a scholarship by Diamond Bank Plc to attend a four-month intensive Certificate in Enterprise Management (CEM) programme at the Enterprise Development Centre of Pan African University, owners of Lagos Business School.
TRW Consult Recognised by IBM
On June 15, 2011 TRW CONSULT was recognised as an Outstanding Enterprise by the multinational conglomerate, International Business Machine (IBM), alongside five other budding concerns in Nigeria during a ceremony to mark IBM’s centennial (100th) anniversary, held at Tera Kulture, Victoria Island, Lagos.