-
Why Customer Service Is So Important For Your Branding
- September 13, 2020
- Posted by: TRWCBlogger
- Category: Branding
No CommentsExceptional customer service is an aspect of business ownership that people know is important but it can quickly fall to the wayside once things get busy. It’s easy to get wrapped up in constantly trying to get more customers but your current customers also need to feel taken care of. Many business owners toss aside
-
9 Huge Mistakes You Don’t Know You Are Making on Social Media
- July 15, 2020
- Posted by: TRWCBlogger
- Category: Social Media
By Kim Garst, Founder and CEO of Boom! Social Most business owners now use social media as a marketing, lead-generation and customer-service tool. In fact, in a recent industry survey, 92 percent of marketers contacted called social media important to their business. Yet, despite the widespread use of social media, many business owners are inadvertently
-
8 Success Lessons Entrepreneurs Can Learn From Chick-fil-A
- August 26, 2019
- Posted by: TRWCBlogger
- Category: Branding
Chick-fil-A is one of the largest family-owned businesses in the country, and also one of the most profitable restaurant chains. However, the company came from humble beginnings. Founder Truett Cathy entered the restaurant business more than 70 years ago with just $10,600 (that’s about $135,000 adujsted for inflation). The company now has more than 2,000
-
4 Ways to Use Your Customer Service as a Marketing Strategy
- July 3, 2019
- Posted by: TRWCBlogger
- Category: Marketing
Customer service and marketing are usually seen as completely separate strategies, and for good reason. Customer service professionals don’t necessarily need to have any marketing training, and vice versa. In a certain perspective, their goals are distinct from one another; marketing is all about customer acquisition, or attracting new customers, while customer service is all
-
Most Customer-Focused Marketing Communications Agency in West Africa
- October 29, 2018
- Posted by: Publisher
- Category: Branding, Marketing
Last night, at the 8th Africa Brand Awards ceremony held at Sheraton Hotel, Ikeja, Lagos, your preferred service provider, TRW Consult, was given the ultimate award in Customer Service as we won the Diamond Category Award for Customer Service as we were named the Most Customer Focused Marketing Communications Agency in West Africa, beating a number of shortlisted concerns in Nigeria, Ghana and Cameroon to win the gong.