8 Ways to Do Big-Time Marketing Without Spending a Fortune

8 Ways to Do Big-Time Marketing Without Spending a Fortune

Marketing is essential to any company’s bottom line. However, traditional advertising channels such as newspapers, radio and television can get expensive really quick. Furthermore, they may produce little or no ROI. Contrary to these earlier practices, your own marketing strategy does not need to break the bank. Here are several tactics for saving money on marketing…

Playing Smart: How to Make the Best Use of Social Media for Business Opportunities
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Playing Smart: How to Make the Best Use of Social Media for Business Opportunities

One visible difference between a 20th-century and the 21st-century marketplace is the ability to play smart in the latter. To work hard was fashionable advice given to business owners to get them to promote their business in the old time. But now, this advice has seen better days and working smart is the new normal….

Live Streaming for Social Media Marketing

Live Streaming for Social Media Marketing

Recently, live streaming has assumed shimmering popularity in the field of digital marketing. Though new to many, it has succeeded in promoting authenticity, attracting users and increasing views. Its time-sensitive nature makes it attractive to the curious and it has proved to be economical as well. It is projected that the video streaming market will…

7 Social Media Management Tips to Save Time & Improve Results

7 Social Media Management Tips to Save Time & Improve Results

Why is social media management important? According to data from Mainstreethost, social networks are the 2nd most popular way to research brands, just behind search engines. We can google “Faux-suede shirt” and receive an ad from UNTUCKit—but it’s fairly unlikely that I would purchase that shirt before doing my research on the brand. First, check…