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How Popular is Your Business in the ‘GLOCAL’ Market?
- September 14, 2018
- Posted by: Editor
- Category: Branding, Marketing, Publicity & Awareness, Reputation Management, Social Media
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What’s the use spending so much to develop a website whereas it is not attracting traffic home and abroad? It’s like singing in the dark or building your mansion in the middle of a wilderness.
Online Brand Visibility
- September 12, 2018
- Posted by: Publisher
- Category: Branding, Marketing
To get help in increasing your online brand visibility and patronage, please click and our web experts will contact you pronto.
3 Successful Ways to Promote Your Business on Social Media
- August 20, 2018
- Posted by: Editor
- Category: Content Marketing, Digital Marketing, Event Marketing, Marketing, Social Media
Looking for new ways to put your brand in front of social media users?
Wondering what’s working for others?
It’s possible to keep your social posts focused on your brand and avoid seeming self-centered and overly promotional.
How to Market an Event: 50 Event Marketing Tips
- June 18, 2018
- Posted by: Publisher
- Category: Event Marketing, Marketing, Publicity & Awareness, Social Media
The date is set for your event. The venue is booked. Now you just need to get people to show up. Worried? Maybe a little? Don’t be.
5 Reasons Your Brand Communication is Turning Customers Away
- May 25, 2018
- Posted by: Publisher
- Category: Branding, Marketing, Reputation Management
Brand communication is more than a logo and a few lines. It is deliberate and strategic. However, some brand managers fail to realise this and rush into brand campaigns only to rush out when the flame of their eagerness is extinguished. Drawing more customers to a particular brand involves careful research and planning; just the
How to Prevent Your Product Launch from Failing
- March 22, 2018
- Posted by: Publisher
- Category: Marketing, Publicity & Awareness
Very often, we see entrepreneurs and brand managers seeking to launch a new product fail to run through processes like a proper market research to confirm if the market is truly in need of their product, or it wants a slight modification to the design.
5 Ways to Launch Your Next Product Like Steve Jobs
- February 14, 2018
- Posted by: Publisher
- Category: Marketing, Publicity & Awareness
Product launch is as much a science as an art. Therefore, it is as important as the whole process of conceptualising and creating the product. Statistics have it that 66% of new products fail within two years, and 99% of all innovations fail to return their cost of capital. The mode of launching the products
The Thin Line Between Branding and Marketing
- February 1, 2018
- Posted by: Publisher
- Category: Branding, Marketing
Branding and marketing are two crucial words that are easily mixed up by non-industry professionals. Some have stopped trying to understand the difference between the words, and have instead settled for using them interchangeably. But there is a gulf of difference between the words, more than the thin line that the title of this article
How to Increase Event Ticket Sales in Nigeria
- January 30, 2018
- Posted by: Publisher
- Category: Marketing
Whether it’s a movie premiere or a small gathering to discuss a new book, every event comes with its own obstacles. These challenges only get bigger if you want to profit from ticket sales. This essentially has to do with event marketing, which demands a strategy and not a casual tell your friend to tell
6 Ways to Make Your Customers Fall for You
- November 9, 2017
- Posted by: Publisher
- Category: Marketing, Uncategorized
This week that love is in the air, people’s attention is mainly on the most important human emotion of all. Shops and restaurants are filled with lovers trying one way or the other to impress their loved ones. In short, love moves people to action, it helps us to do things that reaches other peoples