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  • 5 Ways To Make Your Business More Visible Online

    • September 11, 2019
    • Posted by: TRWCBlogger
    • Category: Business
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    Keep Your Website Fresh. Search Engine Optimization, or SEO, is no longer just about keywords. Search engines are looking more and more for websites that are continually updated with new information or pages. “Business Card” style websites no longer work, if your website is static you are going to start dropping in the search rankings!

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  • How to Identify Your Unique Selling Proposition – USP

    • September 6, 2019
    • Posted by: TRWCBlogger
    • Category: Branding
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    The unique selling proposition (USP) is the factor or benefit that makes your product different—stand out—from other equivalent products on the market. As an example, one product may use small-batch processing where its competitors do not. If you offer a service rather than a product you may determine your USP is that you will go

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  • 5 Steps to Branding Your Small Business

    • June 24, 2019
    • Posted by: TRWCBlogger
    • Category: Branding
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    One of the most important parts of your small business marketing plan is the creation and promotion of your brand. A brand is the image that your company projects to the public. It’s based on what you offer, who your target market is, and how you deliver on your products or services. It becomes the

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  • Budget-Friendly Ideas to Promote Your Small Business and How to do it (2019 Guide)

    • April 23, 2019
    • Posted by: TRWCBlogger
    • Category: Management
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    By Richard Whether you love it or hate it, business promotion is an essential ingredient of successful entrepreneurship. It’s the key to driving sales, generating leads and maximizing conversion rates. However critical, though, promotion isn’t known for being cheap. Big corporations are notorious for forking out millions of dollars on social media ads every single

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  • Common Marketing Problems of Small Business Owners

    • December 6, 2018
    • Posted by: TRWCBlogger
    • Category: Business
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    By: Jessie Devine As a small business owner, what would you say is your biggest marketing challenge? Some challenges small business owners face when it comes to marketing might include: not enough resources to effectively implement and carry out a marketing plan budgetary constraints to hire the right team members not sure what direction you

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